Real World Use Cases

Arcade/Amusement Park

This fun park put together a campaign that included print advertising in the local daily newspaper, banner impressions on the newspaper website and in-store signage all promoting 10 free game tokens if you text their keyword to 70720.

They received over 1,000 guest opt-ins in the first month alone and did numerous subsequent outbound campaigns promoting special offers which successfully drove traffic when they most needed it.

Fast-Casual Restaurant Chain

The owner of 6 brand-name units got creative with his chain's keyword promotion. He put up yard signs on the road leading to the restaurants with teasers like "Text Me Now" and the keyword. Then another sign - "Did You Do It?" and the keyword. A final sign said "You'll Wish You Did" and the keyword.

Over 500 customers texted his keyword in the first two weeks alone. They were glad they did as they received a free shake with their meal and lots of other nice offers thereafter.

Beauty Salon

A salon was frustrated with missed appointments. Usually they could fill the space with walk-ins but not always. When an appointment was a no show that left a void in the day that was too late to fill.

So they used in-store signage and email to promote their SMS appointment reminders for their customers. At the end of the month they would pick a winner of a basket of beauty supplies. Virtually every customer opted-in not only for the chance to win, but most said they prefer that method of a reminder. Happy customer, happy business.

State University

Using Facebook and Twitter to promote alerts on upcoming events at their Event Center they received over 250 student opt-ins to their keyword in the first hour. Just posting the instruction "Text SSU to 55411 to opt-in for SMS alerts of upcoming events."

Real Estate

A real estate office with 40 agents setup their MLS listings to auto-feed into the platform. Each MLS listing had it's own keyword. Keywords were listed as the call-to-action on yard signs instead of flyers which often blew away and/or ran out and were expensive to print.

Visitors to the property could now text the keyword and instantly receive full MLS listing data formatted perfectly for their phone. Much more powerful than a flyer and now the realtors could report to homeowners exactly how much exposure they were generating.

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